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pharmaceutical-manufacturers

4 Ways to Tell a Copay Program Vendor from a Copay Program Partner

Apr 16, 2018 | Patient Access Programs, Pharmaceutical Manufacturers, Copay Programs, Trends, Insights & Analysis
Who's at the table for your brand planning sessions?
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What Princess Is Your Copay Program?

Apr 3, 2018 | Patient Access Programs, Pharmaceutical Manufacturers, Copay Programs, Trends, Insights & Analysis
If your copay program is underwater, it might be Ariel.
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Deductibles and the Consumerization of Healthcare: What Does it Mean for Biopharma Brands?

Feb 7, 2018 | Patient Access Programs, Pharmaceutical Manufacturers, Trends, Insights & Analysis
As consumers are gaining more control over their healthcare spend, here’s what biopharma brands need to consider.
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Is Cutting Costs on Your Copay Program Costing You?

Jan 22, 2018 | Pharmaceutical Manufacturers, Trends, Insights & Analysis, Copay Programs
The long term costs of your copay program’s patient benefit often outweigh the upfront costs of program administrative fees. Here’s what to watch out for.
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5 Dos and Don’ts in Your New Copay Program’s First Weeks

Jan 5, 2018 | Trends, Insights & Analysis, Pharmaceutical Manufacturers, Copay Programs
The new year means a new copay program for many brand managers. Here are a few things to think about as you watch the results from your copay program come in.
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Why collecting patient data may be the best thing for your brand

Dec 18, 2017 | Trends, Insights & Analysis, Pharmaceutical Manufacturers, Patient Access Programs
When done correctly, collecting patient data can have a big impact on your brand. Here’s how to do it well.
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Three Ways to Enhance Your Patient Engagement Strategy

Dec 12, 2017 | Trends, Insights & Analysis, Pharmaceutical Manufacturers, Patient Access Programs
Your pharmaceutical CRM has huge potential to drive patient engagement and lower abandonment rates. Targeted, timely messaging is the key to success.
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3 Ways to Use Copay Program Data to Reach Physicians

Nov 20, 2017 | Trends, Insights & Analysis, Pharmaceutical Manufacturers, Copay Programs
Copay program data can help your brand succeed in the physician’s office. Learn more on the Truveris blog.
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Six Places Your Copay Program can Provide Deeper Insights and Drive Success

Oct 30, 2017 | Trends, Insights & Analysis, Pharmaceutical Manufacturers, Copay Programs
Your copay program is generating a wealth of data, but do you know how and where to use it?
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California’s Copay Coupon Bill Stirs Up Panic—Here’s What Pharmaceutical Brand Teams Need To Know.

Oct 16, 2017 | Trends, Insights & Analysis, Pharmaceutical Manufacturers, Prescription Drug News & Regulations - Pharma
How to navigate California's AB-265, a bill designed to curb the use of copay coupons for branded prescription drugs when a generic version is available.
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Is Your Patient Abandonment Rate Really What You Think it is?

Oct 2, 2017 | Trends, Insights & Analysis, Pharmaceutical Manufacturers, Patient Abandonment
Determining your brand’s true patient abandonment rate starts with understanding the data from key steps along the patient journey.
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How Artificial Intelligence in Healthcare is Helping Physicians Better Prescribe Treatments

Sep 21, 2017 | Trends, Insights & Analysis, Pharmaceutical Manufacturers, Medicine & Technology
The growing use of AI in healthcare is leading to more effective individualized treatments and greater patient access.
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Top 5 Copay Program Fallacies

Sep 8, 2017 | Trends, Insights & Analysis, Pharmaceutical Manufacturers, Copay Programs
There are many common misconceptions associated with designing or managing your copay program. Don’t be fooled by them, as they are likely hindering your performance.
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Is Your Copay Program Ready For 2018?

Aug 24, 2017 | Trends, Insights & Analysis, Pharmaceutical Manufacturers, Copay Programs
It’s after Labor Day and you have spent the summer carefully brand planning and strategically evaluating the tactics you need to put in place for 2017.
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Are You Considering The Right Segmentation Options For Your Copay Program?

Aug 24, 2017 | Trends, Insights & Analysis, Pharmaceutical Manufacturers, Copay Programs
When it comes to designing your copay program, chances are you haven’t considered all of the options.
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Is Your Copay Program Costing You More Than It’s Earning? Keep These Top 5 Metrics In Mind

Aug 11, 2017 | Trends, Insights & Analysis, Pharmaceutical Manufacturers, Copay Programs
While the strategy and goals of every copay program vary, we’ve found that the top 5 essential metrics to track ROI stay the same.
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The Keys To A Successful Partnership

Dec 12, 2016 | Trends, Insights & Analysis, Pharmaceutical Manufacturers, Patient Access Programs
Use these five tips to create a productive relationship with your partner to ensure your copay program’s success.
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The Single Question You Are Missing From Your RFP

Nov 16, 2016 | Trends, Insights & Analysis, Pharmaceutical Manufacturers, Patient Access Programs
Selecting the right strategic partner can be a challenge and a Request for Proposal (RFP) is an important part of the selection process.
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How Can 340B Pricing Help Healthcare Organizations Save On Medications?

May 25, 2016 | Trends, Insights & Analysis, Pharmaceutical Manufacturers, Prescription Drug News & Regulations - Pharma
As prescription drug prices continue to increase, consumers are finding it increasingly difficult to pay for their medications.
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