Bryan Birch, Chairman, President, & CEO    Bryan Birch is currently the Chairman, President, and CEO at Truveris and brings over 20 years of experience in the health services and managed care industry. Prior to Truveris, he served as President & CEO at Touchstone Health HMO, Inc., a Medicare approved HMO. He joined Touchstone after serving 5 years as an Executive Committee Member and President of Employer Accounts at Medco Health Solutions where he was responsible for all activities related to Medco's employer account clients including finance, sales, account management, marketing, clinical and underwriting. Before Medco, Bryan served as Executive Officer of WellChoice, Inc. (formerly Empire BlueCross BlueShield) and as Executive Vice President and co-founder of iHealth Technologies, a claims editing company. Bryan has a Bachelor of Arts degree in Economics and Finance and a Masters degree in Health Administration from Temple University.


Kristin Begley, Pharm. D., Strategic Initiatives    Dr. Begley is responsible for developing and implementing strategic programs for pharmacy benefit management. Prior to Truveris, Kristin led Hewitt's National Pharmacy Practice where she designed key strategic initiatives in pharmacy benefit management for FORTUNE 500 employers. She consulted on a wide variety of pharmacy benefits issues with particular emphasis on financial management, evidence based benefit strategy and design, biotech/pharmacogenomics, and vendor evaluation. Kristin's experiences include clinical and analytical roles in inpatient and outpatient settings, managed care areas, and consulting. She also completed a residency in managed care affording her the opportunity to work with Alabama Medicaid and The Oath (HMO). Prior to that, Kristin researched, summarized and wrote Web postings on current events in managed care with a strong health economics and drug therapy management focus for drugfacts.com. These roles allowed her to identify areas of opportunity for cost containment and improved member services. Kristin earned her Doctorate in Pharmacy from McWhorter School of Pharmacy at Samford University in Birmingham, AL.


Bertrand Janin, SOFTWARE DEVELOPMENT    Bertrand Janin leads the architecture and evolution of the Truveris software platform. Prior to Truveris, Janin was Lead Software Engineer and R&D at LiveTechnology Holdings, Inc., a software company providing innovative SaaS marketing solutions to FORTUNE 500 companies. While there, he developed a client-side (LiveUI) rendering system for LiveTechnology's multiple media ad building system. Bertrand spent the last 15 years designing, developing and shipping software in the US, Canada, France and Switzerland. He believes in elegant and simple software architecture, he is an Open Source advocate and will rarely be seen away from a screenful of Linux terminals.


Leon Greene, Operations    Leon Greene is responsible for product management, business operations, and service delivery. Prior to Truveris, Greene served as VP Administration at Century 21 Real Estate LLC, a global franchisor of Real Estate Brokerages. At Century 21, Greene controlled a $90M P&L and led teams supporting finance, project office, learning and development, and recruiting. Prior to CENTURY 21, Leon led customer care for international ISP Globix Corporation including all support operations, administration, and IT program management. Greene joined Globix in 1993 and for over 10 years was part of the team that drove the company's growth from startup to $1.5B publicly traded company. Leon Greene is a graduate of Bard College where he earned a Bachelor of Arts degree.


A.J. Loiacono, Sales & Marketing    A.J. Loiacono serves as the VP of Sales and Marketing. Prior to Truveris, Loiacono was a SVP and Partner with SMS, a software development firm specializing in software-as-a-service (SaaS). Loiacono also served as the President of Victrix LLC, an information technology company providing support and implementation services for enterprise resource planning (ERP) systems. Loiacono led Victrix to record growth over five years and successfully negotiated the sale of the firm. In addition to his involvement with Victrix, Loiacono has a decade of financial industry experience having served as the Managing Director of Artemis Venture Capital and as a Senior Account Executive with Fidelity Investments. Loiacono is a graduate of Manhattanville College where he earned a B.A. in Finance.


Thomas Staloch, Product Development    Thomas Staloch is responsible for the product design and application architecture for Truveris clinical products including the Analysis Engine and all related features. Prior to joining Truveris, Thomas was CTO at BioScrip, a nationwide PBM and pharmacy chain. While there, he developed a secure Internet site with a supporting application that allows customers to obtain refills on their prescription drugs. He led the planning and implementation of infrastructure required to transition all of BioScrip’s claims and eligibility data to state-of-the-art technology. This project eliminated several redundancies in the IT Department, thus providing a significant cost saving to the company and contributing to their bottom line. Prior to BioScrip, Staloch worked at Merrill Corporation, in St. Paul, MN., where he managed a staff of fifteen software engineers who were responsible for composition systems and electronic filings with the SEC. Thomas began his career as a Systems Architect with West Publishing Company in MN. Thomas received his B.S. in QMIS from St. Cloud University in MN.


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